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Salesforce Data-Con-101 Exam Syllabus Topics:
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Reference: https://trailheadacademy.salesforce.com/certificate/exam-data-cloud---Data-Con-101
Salesforce Certified Data Cloud Consultant Sample Questions:
A finance company that uses Data Cloud wants to simplify how its users can view all the various channels a customer engages with Which feature should the consultant recommend to meet this requirement?
- A. Use calculated insights to determine when and how to engage with various customers.
- B. Use Data Cloud to ingest data from various available data sources.
- C. Create segments based on the ingested data and insights to activate in Marketing Cloud.
- D. Use Data Cloud to connect with analytic tools, like Tableau.
Correct Answer: D 🗳️
Explanation: Only visible for VCE4Plus members. You can sign-up / login (it's free).
A consultant is preparing to implement Data Cloud.
Which ethic should the consultant adhere to regarding customer data?
- A. Map sensitive data to the same DMO for ease of deletion.
- B. Allow senior leaders in the firm to access customer data for audit purposes.
- C. Carefully consider asking for sensitive data such as age, gender, or ethnicity.
- D. Collect and use all of the data to create more personalized experiences.
Correct Answer: C 🗳️
Explanation: Only visible for VCE4Plus members. You can sign-up / login (it's free).
During an implementation project, a consultant completed ingestion of all data streams for their customer.
Prior to segmenting and acting on that data, which additional configuration is required?
- A. Data Activation
- B. Calculated Insights
- C. Data Mapping
- D. Identity Resolution
Correct Answer: D 🗳️
Explanation: Only visible for VCE4Plus members. You can sign-up / login (it's free).
A financial services firm specializing in wealth management contacts a Data Cloud consultant with an identity resolution request. The company wants to enhance its strategy to better manage individual client profiles within family portfolios.
Family members often share addresses and sometimes phone numbers but have distinct investment preferences and financial goals. The firm aims to avoid blending individual family profiles into a single entity to maintain personalized service and accurate financial advice.
Which identity resolution strategy should the consultant put in place?
- A. Configure a single match rule based on a custom identifier.
- B. Use a more restrictive design approach to ensure the match rules perform as desired.
- C. Configure a single match rule with a single connected contact point based on address.
- D. Use multiple contact points without individual attributes in the match rules.
Correct Answer: B 🗳️
Explanation: Only visible for VCE4Plus members. You can sign-up / login (it's free).
Cumulus Financial created a segment called High Investment Balance Customers. This is a foundational segment that includes several segmentation criteria the marketing team should consistently use.
Which feature should the consultant suggest the marketing team use to ensure this consistency when creating future, more refined segments?
- A. Create a High Investment Balance calculated insight.
- B. Create new segments using nested segments.
- C. Package High Investment Balance Customers in a data kit.
- D. Create new segments by cloning High Investment Balance Customers.
Correct Answer: B 🗳️
Explanation: Only visible for VCE4Plus members. You can sign-up / login (it's free).
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