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Google adwords-search Exam Syllabus Topics:

Google Search Advertising Advanced Exam Practice Test Sample Questions:

1. Mike is examining his Google AdWords account and he notices the Ad Groups tab. What does the Ad Groups tab reveal?

A) All ads that are grouped by keywords
B) All ad groups from all campaigns
C) All ad groups from a single campaign
D) All ads created in Google AdWords

2. Which of the following is the process of promoting and marketing a website through paid listings on search engines?

A) Search engine optimization
B) Inorganic marketing
C) Search engine marketing
D) Organic marketing

3. All Google AdWords are reviewed for the content and compliance with Google policy. If an advertiser creates an advertisement that is deemed to be adult in nature, which one of the following statements would not apply to the advertiser?

A) Adult ads won't appear for search queries that aren't considered adult in nature, even if the query is used as a keyword in the campaign.
B) Google does not accept adult ads.
C) Adult ads won't appear for search queries that aren't considered adult in nature, even if the query is used as a keyword in the campaign.
D) Non-family and adult ads won't appear on some sites and products in the Google Network that choose to accept only family safe ads.

4. In which of the following conditions is the Site Exclusion tool used?

A) When campaign shows relevant clicks.
B) When the campaign shows a very high number of clicks, but a very low conversion rate for a specific placement.
C) When campaign shows irrelevant clicks.
D) When the campaign shows a very low number of clicks, but a very high conversion rate for a specific placement.

5. Ivan has created advertisements for his online printing business. His ads have been running for two months, and he'd like to get a sense of where his ads are geographically being shown. How can Ivan see the geographical information where his Google AdWords are being shown?

A) Ivan must create a Geographic Performance Report in his account.
B) Ivan must create an IP Address Report; Google will resolve the IP Address to locations.
C) Unless Ivan creates a location targeting ad, he won't see this information.
D) Ivan must create an IP Address report, and then resolve the IP addresses to locations.

Solutions: