Exam Code: HP2-B110
Exam Name: Selling HP Imaging and Printing Supplies
Certification Provider: HP
Corresponding Certification: HP Sales
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HP HP2-B110 Exam Syllabus Topics:

SectionWeightObjectives
Topic 1: Handling Objections and Competitive Positioning15%- Warranty and Legal Considerations
- Countering Third-Party Supply Claims
- Addressing Cost Concerns
Topic 2: Customer Needs and Sales Strategy25%- Identifying Customer Printing Requirements
- Value Proposition and Cost-per-Page Analysis
- Demonstrating Quality, Reliability and Security
Topic 3: HP Imaging and Printing Supplies Overview20%- Environmental and Sustainability Benefits
- Supply Technology and Innovation
- HP Original vs. Non-HP Supplies
Topic 4: Product Portfolio and Compatibility25%- Maintenance Kits and Accessories
- Matching Supplies to Printer Models
- Ink Cartridges and Toner Cartridges
- Paper and Specialty Media
Topic 5: Solutions, Services and Business Growth15%- Supplies Lifecycle Management
- HP Instant Ink and Subscription Models
- Building Long-Term Customer Relationships

HP Selling HP Imaging and Printing Supplies Sample Questions:

1. Who is affected most by the sale and distribution of counterfeit supplies? (Select two.)

A) Recycling plant manufacturers
B) the customer
C) The competition
D) The counterfeit selling reseller
E) HP authorized distribution


2. Which statement is true regarding multi-pack ink cartridges?

A) They offer better value to customers who print a lot.
B) They are designed specifically for home users.
C) The customer can save over 30%.
D) They should only be sold to small-to-medium sized customers.


3. In which circumstance is it appropriate to use HP LaserJet C cartridges?

A) For old printers where the cost per page is too low
B) Whenever possible as they are designed to replace all X and M cartridges
C) In Win Back and CLPPU deals
D) For new printers with limited availability of the X or DX


4. When might you get suspicious about a security label?

A) When the label is on a value Inkjet cartridge
B) When the label has a quick response (QR)
C) When the label is placed on the tear strip
D) When there is no color-flip and motion feature


5. What is meant by a "Clone Cartridge"?

A) A newly manufactured cartridge that is not manufactured by HP or with any HP parts or ink/toner, but still designed to work in an HP printer
B) A one-to-one copy of an HP cartridge that comes in HP packaging
C) High quality remanufactured cartridge that comes with HP Original toner or ink
D) A non-HP cartridge that comes in a packing intended to mislead the customer to believe it is an HP original


Solutions:

Question # 1
Answer: B,E
Question # 2
Answer: A
Question # 3
Answer: C
Question # 4
Answer: D
Question # 5
Answer: A

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